Why this site exists
Wine is agriculture, and agriculture can change.
Of all human activity, modern agriculture is the largest single contributor to greenhouse gas production, to deforestation and to water consumption. Viticulture is among the oldest of those practices, and just as culpable.
It is also well placed to reverse course. This site exists to show how consumer choice can drive the wine industry to conserve and restore the earth's natural systems — by telling you what the labels mean, and which producers have earned them.
What sustainable actually means
Among the oldest agriculture in Western history
















